Siamese fighting fish

Am I the only one that feels sorry for those fish that you see in the little cups...looking so bored? People say "oh well they don't need much and feel better this way"...says who? I know that many want a place to actually live ..a bit of plants and at least another fish in a tank or bowl beside it so it can look at him/her. People can be very insensitive to an animals wants and needs. A plastic cup is not a natural habitat for a fish of any kind so no..it is not a preferable place. I think I'll get one soon and give it a nice home. My brids will enjoy the new friend.